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Peter Cronin Ideas Man
91 Islington Streeet Ponsonby Auckland
 
021 241 9582

Paper Plus Retail

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Hero of the campaign was that amazing Christmas morning moment, the first time a child sees her presents.

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We also introduced two new mascots, Jingle and Jangle, cheap but desirable presents and a great reward for shopping at the chain.

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Paper Plus catalogues were still hard selling, but with the fun of the theme imbued throughout.